Monday, April 8, 2013

Beacon Journal ad: Do three go into seven?

Have you noticed the Beacon Journal ads telling us
News.Delivered.7 days a week. 
What could that possibly mean, so soon after word was confirmed that the Plain Dealer will go to a 3-day-a-week delivery cycle this summer?

In the old days, we'd call that the beginning of a newspaper war.  In today's climate, probably little more than the BJ telling us that they deliver the paper 7 days a week, which we already know.

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